Benefits of Staging

Home staging is the process of highlighting a home’s best assets while minimizing its flaws. It is also about removing any distractions so that it can appeal to the largest number of potential buyers. That way, they can fall in love with your home and be much more inclined to make an offer.

The two top proven benefits of staged homes versus un-staged homes is that in most cases, they sell faster and at a higher sales price. The reason for this is that staged homes appeal to a larger number of potential buyers, which increases the odds to receive an offer sooner. Staged homes also appear better maintained than un-staged homes – not only to potential buyers but also to home appraisers, which usually means a higher value appraisal of your home.

Statistics back up the benefits of home staging and currently staged homes are selling in 13.9 days on the market versus 31 days for un-staged homes and at 6.9 to 10% over listing price. Another key benefit is that a home that is professionally staged from the first day on the market gives the seller an advantage during the initial weeks when interest is high and they are the most likely to sell their home. When homes remain unsold past the first month, realtors and potential buyers typically consider it less desirable and move on to newer properties on the market. Read on to find out more:

What is “depersonalizing my space” and what is the benefit?
Depersonalizing a space means removing the majority of the homeowner’s personal preferences or memorabilia. Potential buyers cannot envision themselves living in your home if it looks like someone is already there. Stagers know how to remove anything that gets in the way of buyers seeing the nice features of the home as well as add the items that suggest the desired lifestyle you wish to highlight (i.e., setting a table with elegant dishes and stemware).

Is staging similar to interior design?
Actually, they are quite different. Staging is for the benefit of selling a home and not for actual living. For example, a television might be removed from a room because it visually looks better. Or in many cases, furniture is pared down to just the essentials so potential buyers can imagine their own furniture and style in the home and not be distracted by the furniture already in place.

 

I lived as a bachelor for about five years and knew that when it was time to sell my home, I desperately needed help turning it into a home that would sell. I literally had about five pieces of furniture in the whole house! Kelley D’Lima was able to come in and truly work her magic. My home was “staged” beautifully with rental furniture and items that made it highly desirable (to potential buyers). Within five days, I sold my home for more than I imagined I would. I couldn’t have done it without her!

Glenn Thomas
 
 
Why should I hire a professional home stager when I can do it myself?
Typically, a homeowner has many other things they are also coordinating such as working with their real estate agent, planning for their next home or just living a busy life. A company like Redefining Spaces can efficiently come up with a game plan and coordinate the resources to get your house ready so that is perfect from day one on the market. Moreover, Kelley D’Lima and Rene Kessler's experience working with buyers these past two decades give them a distinct advantage on how to best present your home for maximum show and value.


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